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Protein Packed Hair Products You Need Right Now


My hair needs protein. If I could somehow just set up an IV into my hair strands and have a constant stream of fairy angels plunging protein into my dry, lifeless, color treated strands it would be great. But that’s just in my hypothetical universe. Luckily for me, Ecru New York has the next best thing.


The Ecru New York Acacia Protein collection packs a nutrient rich protein packed punch. It has everything you need to really get your hair into shape. I have color treated, dry, fine and brittle hair. I also use heat tools. My need for hydration is real. I was super excited to try these products out.

Ecru New York Acacia Protein

Both the Acacia Protein Shampoo and Protein Conditioner are safe for color treated hair, there is nothing I had more than products that strip the color that I’m paying for. The shampoo is gentle enough for daily use, providing moisture, strength and shine to even the most damaged hair. The conditioner is reparative and will dramatically improves your hairs texture and make split ends more manageable while delivering added moisture.


The Acacia Protein Masque is my absolute favorite of the entire collection. For one, it smells absolutely amazing. A nutrient-rich, intensive treatment that penetrates deep into the hair shaft to repair and renew dry, damaged hair and replenish lost nutrients. Leaving hair silky, shiny, and strong.

Apply generously to clean, damp hair and allow to penetrate for 3-5 minutes, rinse.

Sometimes I even leave it on a bit longer, more like 20-30 minutes and just do whatever around the house while I let it really soak in. My hair is always left looking super shiny and feels more hydrated. I’ve also noticed that styling my hair after using this masque is made so much easier, my style lasts longer and just looks better.


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